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Pardot Marketing Automation

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http://www.pardot.com/

Marketing Automation SaaS

Overview

Pardot Marketing Automation

Pardot is a business-to-business marketing automation software provider located in Atlanta, Georgia, USA. The company was founded in 2007 by David Cummings and Adam Blitzer and under the umbrella of the Hannon Hill Corporation.Pardot was acquired by software company ExactTarget in October 2012 for a reported $95.5 million and will be integrated into their marketing software and automation products.

 

The company offers a software-as-a-service marketing automation suite for marketing and sales departments to create, deploy, and manage online campaigns. Pardot is AppExchange certified and integrates with salesforce.com, NetSuite, Microsoft Dynamics CRM, and SugarCRM. Pardot also partners with port25’s PowerMTA to provide email deliverability services.


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