Automate your day-to-day business activities so that you can focus on selling and not on maintaining data. Gain complete visibility of your sales cycle. Align your sales efforts with business strategies and objectives. On a plane or at a remote location? Access customer data from your mobile phones and be up-to-date – even in the offline mode. Engage, inform, and create long-term loyalty. Associate social profiles and communicate with your customers from within your CRM account.